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Platinum Web Services

Metro Detroit digital agency · Since 2017

Websites and search visibility that bring in business

We design fast, custom websites and run the SEO, AI optimization, paid search, and reputation programs that keep them in front of the people looking for you.

Cambria Hotel Detroit Downtown website shown on a laptop and phone
Recent work: Cambria Hotel Detroit Downtown (opens in a new tab)

How we work

9 years of building sites that earn their keep

Platinum Web Services has worked with Metro Detroit businesses since 2017. The approach hasn't changed: understand the business first, then build what moves it forward.

  • Built for your business, not a template

    Every site is designed around how your customers decide — the questions they ask, the proof they need, and the next step you want them to take.

  • Visible in search and AI answers

    Technical SEO, structured data, and clear, well-organized content so search engines and AI assistants can understand and recommend you.

  • Measured against real outcomes

    Calls, form submissions, and booked appointments — tracked and reported in plain language so you know what your investment returns.

Industries

Experience across the industries we serve

All industries
  • Chef flambéing shrimp and tomatoes in a pan over a commercial stove

    Hospitality

    Hotels, restaurants, venues, and entertainment businesses that sell an experience and depend on bookings, reservations, and reviews.

  • Corner restaurant booth with cream tufted seating and a set wood table beside tall windows and globe pendant lights

    Restaurants

    Independent restaurants, restaurant groups, and operators who need guests to find the menu, reserve a table, order online, or get directions quickly.

  • Quiet law office corridor with walnut paneling, frosted glass conference rooms, and green upholstered chairs

    Legal

    Law firms and attorneys whose prospective clients research experience, credentials, and fit before they ever call.

  • Sparks fly as a gloved hand guides metal through a press brake

    Manufacturing

    Manufacturers, suppliers, and industrial service companies whose buyers evaluate capabilities and fit before contacting sales.

  • Ironworker in a hard hat bolting a steel beam on a commercial building frame

    Contractors

    Residential and commercial contractors who want the right homeowners, property managers, and procurement teams to find and evaluate them.

  • American flag hanging in front of a columned government building

    Political

    Candidates, campaign managers, and political committees that need to launch quickly, publish clear viewpoints, and keep voters informed.

  • Black-and-white street scene of business professionals outside a modern office building, one taking a phone call

    Corporate & Startups

    Startups, growing companies, and established businesses that need to explain their value clearly to customers, talent, and partners.

  • Bright, welcoming medical practice reception area with a wooden desk, green chairs, and plants

    Medical & Healthcare

    Practices and healthcare providers where accessibility, accuracy, and patient trust are essential.

Service areas

Serving businesses across Metro Detroit

Based in Metro Detroit and working with clients throughout Wayne, Oakland, and Macomb counties — and beyond.

View all service areas

FAQ

Answers before you reach out

What we do, what it costs, and how we measure results. Straight answers to the questions business owners ask us most.

What does Platinum Web Services do?

We design and build high-performance websites, then help them get found and generate business. Our services include website design, search engine optimization (SEO), AI optimization, pay-per-click advertising, reputation management, and reporting and analytics.

Everything is handled by one team, so your website, search visibility, ads, and tracking work together instead of being split across separate vendors.

Do you only work with businesses in Metro Detroit?

We are based in Metro Detroit and have worked with local businesses since 2017, serving clients throughout Wayne, Oakland, and Macomb counties. We also work with businesses outside Michigan.

Projects are planned and managed directly with our team by phone, email, and video meetings, so location is never a barrier.

How much does a new website or marketing program cost?

Pricing depends on what your business needs: the number of pages, features such as booking or ecommerce, content, and any ongoing SEO or advertising work. We do not sell one-size-fits-all packages.

After a free consultation, you receive a clear written proposal with the scope and cost before any work begins. Some services, such as AI optimization, have fixed one-time pricing starting at $99.

What is AI optimization, and does my business need it?

More customers now ask AI assistants like ChatGPT, Gemini, and Perplexity to recommend local businesses. These tools rely on information they can clearly read and trust.

AI optimization organizes your business information — services, locations, hours, and policies — so these tools can understand it and describe your business accurately. It is a one-time implementation that does not change your website’s design.

How will I know if it’s working?

We track the actions that matter to your business: phone calls, form submissions, booked appointments, and sales, not just traffic or rankings.

Results are reported in plain language, so you can see what your investment is producing and where to focus next.

How do we get started?

Book a free consultation online or call (586) 531-7716. We will learn about your business and goals, review your current website and visibility, and recommend the next steps, with no obligation.

Ready to build something that performs?

Tell us about your business and goals. We’ll review your current presence and recommend the clearest path forward — no obligation.

Google Analytics reports snapshot on an iPhone showing active users up 10 percent